Readership

1,195 single-family homes in the Winter Park Pines and Kenilworth Shores neighborhoods directly surrounding Cady Way Pool
Brookshire Elementary School directly across the street, serving ~600 students and their families
Winter Park High School located just two blocks away, serving ~3,300 students
Additional 12,000 students nearby at Aloma and Audobon Park Elementary Schools, Glenridge Middle School, and Full Sail University and Rollin College
26,808 bikers and runners per month travel through Cady Way via the Cady Way Trail, creating consistent, repeat exposure for advertisers

Median household income (Winter Park): approximately $98,000–$100,000
Prime earning households (ages 45–64): median household income exceeds $150,000
Median home value in core Winter Park ZIP codes: ~$700,000, signaling strong discretionary spending
High concentration of homeowners, professionals, and established families

Over 60% of residents hold a college degree or higher
Audience includes:
- Business owners and executives
- Medical, legal, and education professionals
- Dual-income households
- Long-term, community-invested residents

Highly active, outdoor-oriented community (walking, biking, running, swimming)
Strong alignment with:
- Health & wellness services
- Family-focused businesses
- Home, design, and professional services
- Dining, boutique retail, and local experiences
Readers prioritize local businesses and community-supported brands