Benefits
🌴 Owned & Operated by Winter Park Natives
Created by fourth-generation Winter Park resident Bess Auer who has deep, lifelong ties to the community
Editorial decisions are guided by local knowledge, not corporate mandates
Advertisers are treated as community partners, not anonymous accounts
📍 Hyperlocal Reach That Matters
Direct access to families living, schooling, and recreating within the Cady Way / Winter Park Pines corridor
Reaches readers where they already gather—schools, parks, pools, trails, and neighborhood businesses
Minimal wasted impressions compared to citywide or regional publications
🏊 Companion Publication to the Blue Dolfins Foundation
Closely aligned with the nonprofit organization, the Blue Dolfins Foundation, and their work with the Cady Way Pool Revitalization Project
Readership includes families who actively support youth sports, health, and community initiatives
Advertising alongside trusted nonprofit content increases brand goodwill and credibility
Ideal for businesses that value community impact, wellness, and family engagement
Endorsed by local health and wellness leader Orlando Health, who is the corporate sponsor of the magazine
🤝 Built on Trust & Community Relationships
Readers recognize and trust the people behind the magazine
High engagement due to authentic storytelling and neighborhood relevance
Businesses benefit from earned trust, not just paid placement
💡 Affordable Entry into Premium Advertising
Accessible pricing allows small and mid-sized local businesses to advertise alongside premium brands
Lower cost of entry compared to regional magazines, mailers, or digital-only campaigns
Ideal for:
First-time advertisers
New local businesses
Service-based professionals
Seasonal or campaign-based promotions
🔁 Repeat Visibility, Not One-Time Exposure
Distributed and seen throughout the month, not discarded after one read
Strong repeat exposure through schools, recreation facilities, and community hubs
Builds long-term brand recognition within a tight geographic area
🎯 Designed for Local Decision-Makers
Reaches parents, homeowners, and professionals who make household purchasing decisions
Particularly effective for:
Medical and wellness providers
Home services and real estate
Education, camps, and enrichment programs
Dining, boutique retail, and local experiences
🌱 Advertising With Purpose
Your advertising dollars help support:
Youth athletics
Community health initiatives
Local infrastructure and revitalization
Businesses are seen as contributors to the community, not just advertisers